Violetta,
Product Designer
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{UI/UX, Product Designer}
Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.
I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.
I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.
When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.
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{UI/UX, Product Designer}
{UI/UX, Product Designer}
Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.
I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.
I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.
When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.
Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.
I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.
I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.
When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.
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Work expirience
Work expirience
Work expirience
HealthTech Startup · Mobile AI App
HealthTech Startup · Mobile AI App
6 months, Oct 2025 - Present
6 months, Oct 2025 - Present
Lead Product Designer
Lead Product Designer
• Designed AI health app: 50+ screens, developed by a team of 5 people in 6 weeks.
• Built design system of 60+ components.
• Conducted 12 user interviews and 3 prototype testing rounds — identified 4 critical drop-off points, reduced churn from ~30% to 23%.
• Restructured onboarding from 15 to 9 steps — completion rate 74% (benchmark ~55%), AI chat engagement 72% in first month.
• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).
•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.
• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.
• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.
HealthTech Startup · Mobile AI App
6 months, Oct 2025 - Present
Lead Product Designer
• Designed AI health app: 50+ screens, developed by a team of 5 people in 6 weeks.
• Built design system of 60+ components.
• Conducted 12 user interviews and 3 prototype testing rounds — identified 4 critical drop-off points, reduced churn from ~30% to 23%.
• Restructured onboarding from 15 to 9 steps — completion rate 74% (benchmark ~55%), AI chat engagement 72% in first month.
SaaS Platform
SaaS Platform
1 year, Oct 2024 - Aug 2025
1 year, Oct 2024 - Aug 2025
Lead Product Designer
Lead Product Designer
• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).
•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.
• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.
• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.
• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).
•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.
• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.
• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.
SaaS Platform
1 year, Oct 2024 - Aug 2025
Lead Product Designer
• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).
•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.
• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.
• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.
Online Education Platform (EdTech)
Online Education Platform (EdTech)
2 year, Oct 2022 - Sep 2024
2 year, Oct 2022 - Sep 2024
Product Designer → Art Director
Product Designer → Art Director
•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.
•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.
•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.
•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.
•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.
•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.
Online Education Platform (EdTech)
2 year, Oct 2022 - Sep 2024
Product Designer → Art Director
•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.
•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.
•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.
Independent UI/UX Designer
Independent UI/UX Designer
5 years, Jun 2020 - Oct 2025
5 years, Jun 2020 - Oct 2025
•47+ projects across IT services and ed-tech
•47+ projects across IT services and ed-tech
Independent UI/UX Designer
5 years, Jun 2020 - Oct 2025
•47+ projects across IT services and ed-tech
{UI/UX, Product Designer}
{UI/UX, Product Designer}
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