Violetta,

Product Designer

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{UI/UX, Product Designer}

Hi! I’m Violetta

Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.

I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.

I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.

When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.

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{UI/UX, Product Designer}

{UI/UX, Product Designer}

Hi! I’m Violetta

Hi! I’m Violetta

Hi! I’m Violetta

Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.

I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.

I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.

When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.

Product and web designer with 6+ years of experience building digital products in health, edtech, and AI.

I believe good design is invisible. When it works, users don't notice the interface — they just reach their goal. When it doesn't, no amount of beautiful visuals will save the product. That's the line I design around.

I've worked long-term with international teams, mostly in tech — jumping into complex products, rebuilding broken UX, and shipping things that actually move metrics.

When I'm not designing, I'm somewhere in Asia with a camera. I photograph, paint, and collect visual references from places most people skip.

Telegram

Telegram

WhatsApp

WhatsApp

Email

Email

Download CV

Download CV

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Work expirience

Work expirience

Work expirience

HealthTech Startup · Mobile AI App

HealthTech Startup · Mobile AI App

6 months, Oct 2025 - Present

6 months, Oct 2025  -  Present

Lead Product Designer

Lead Product Designer

• Designed AI health app: 50+ screens, developed by a team of 5 people in 6 weeks.

• Built design system of 60+ components.

• Conducted 12 user interviews and 3 prototype testing rounds — identified 4 critical drop-off points, reduced churn from ~30% to 23%.

• Restructured onboarding from 15 to 9 steps — completion rate 74% (benchmark ~55%), AI chat engagement 72% in first month.

• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).

•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.

• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.

• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.

HealthTech Startup · Mobile AI App

6 months, Oct 2025 - Present

Lead Product Designer

• Designed AI health app: 50+ screens, developed by a team of 5 people in 6 weeks.

• Built design system of 60+ components.

• Conducted 12 user interviews and 3 prototype testing rounds — identified 4 critical drop-off points, reduced churn from ~30% to 23%.

• Restructured onboarding from 15 to 9 steps — completion rate 74% (benchmark ~55%), AI chat engagement 72% in first month.

SaaS Platform

SaaS Platform

1 year, Oct 2024 - Aug 2025

1 year, Oct 2024  -  Aug 2025

Lead Product Designer

Lead Product Designer

• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).

•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.

• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.

• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.

• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).

•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.

• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.

• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.

SaaS Platform

1 year, Oct 2024 - Aug 2025

Lead Product Designer

• In 3 months, we created a complete product from scratch: Ux architecture, Ui system, web layout (70% web / 30% mobile version).

•Proposed MVP before full build — tested with 18 users, found core UX didn't show progress, rebuilt it before launch.

• Added subscription countdown, content previews and progress tracking — avg LTV exceeded 12 months, additional sales 2.1x.

• 80% of certified specialists in the niche use the platform, revenue and student count grew x10 in year one.

Online Education Platform (EdTech)

Online Education Platform (EdTech)

2 year, Oct 2022 - Sep 2024

2 year, Oct 2022  -  Sep 2024

Product Designer → Art Director

Product Designer → Art Director

•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.

•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.

•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.

•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.

•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.

•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.

Online Education Platform (EdTech)

2 year, Oct 2022 - Sep 2024

Product Designer → Art Director

•Head of design at an online school — 20,000+ students, 100+ person company, 3 designers in the team. Built UI system from scratch across 15+ products.

•Redesigned learning flows — course completion 17%→45%, mid-course progress 30%→65%.

•Redesigned checkout and landing pages — conversion up 17% in 2 months, 3 major launches delivered under 500k+ peak sessions.

Independent UI/UX Designer

Independent UI/UX Designer

5 years, Jun 2020 - Oct 2025

5 years, Jun 2020 - Oct 2025

•47+ projects across IT services and ed-tech

•47+ projects across IT services and ed-tech

Independent UI/UX Designer

5 years, Jun 2020 - Oct 2025

•47+ projects across IT services and ed-tech

Contact me.

Contact me.

Contact me.

{UI/UX, Product Designer}

{UI/UX, Product Designer}

Message me:

Message me:

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Telegram

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Email

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Social media:

LinkedIn

LinkedIn

Instagram

Instagram

Pinterest

Pinterest

Behance

Behance

Dribble

Dribble

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